Intro to Birmingham City Centre
For nearly 300 years, Birmingham has been breeding progressive, forward-thinkers: three times more patents came from Birmingham residents between 1760 and 1850 than any other UK city. Whilst the buildings might have changed since then, that legacy lives on.
The heart of the West Midlands and a key destination within the UK, Birmingham has blossomed into a dynamic, youthful city with the world at its feet. High-end shopping, independent indoor markets, beautiful historical landmarks, sleek cocktail bars and chic restaurants serving cuisine from around the globe come together to rival the offerings of Europe’s major cities.
Split into a number of unique ‘quarters’, each and every part of Birmingham City Centre has an individual heritage that it wears proudly on its sleeve – from the hundreds of specialist retailers in the Jewellery Quarter to the celebration of culture in the Chinese Quarter, head out in any direction and you’ll discover something new.
Interesting facts about Birmingham:
- Birmingham attracts around 34 million visitors a year.
- 90% of the UK can be reached in four hours or less from Birmingham.
- Birmingham hosts over 50 festivals every year including the Birmingham International Jazz Festival and the Flat Pack film festival.

Key Stats City Centre
For your next property investment
Big City Plan
Big City Plan aimed at increasing the size of the city core by 25%
Population Growth
The population expected to grow to 1.34 million by 2020 in Birmingham
£700 million
Paradise project will introduce 1.8 million sq.ft of mixed-use office, retail and leisure space
Is Birmingham City Centre a good place to invest?
Birmingham’s 20-year ‘Big City Plan’, a radical overhaul of the city centre, will give back £2.1bn to the economy with new office, residential and recreational spaces to rival any of Europe’s best cities. The growth of the city will be underpinned by the improvement of 65,000 square metres of public spaces, as well as huge investments into the unloved neighbourhoods on the outskirts of the City Core.
This visionary development of the West Midlands has already overseen a transformation of the Paradise and Arena Central development that has drawn in companies like PwC and HSBC, the latter setting up their UK HQ at One Centenary Square. However, a decade of investment is still to come. With HS2 and the regeneration of Smithfield and Digbeth still to come, the ground for investment is fertile for property investment over the mid-long term. We believe there remains a huge opportunity to ride the crest of Birmingham’s growth wave across Birmingham, and the city centre has pride of place at the nucleus of it all. Read more about why Birmingham is a top location for Buy-to-Let in 2020 here.
Stats:
Average Rental Yields: 5%
Average Property Prices: £219,266
Overall Population Growth since 2011: 8%
Expected Overall Population by 2030: 1,240,000

Key Locations in Birmingham City Centre

LEISURE & SHOPPING

COMMERCIAL & KEY DEVELOPMENTS

TRANSPORT AND TRAVEL
A Place of Culture – Deciding where to buy in Birmingham
The UK’s leading region outside of London and the South-East for Foreign Direct Investment (FDI), it’s not hard to see the appeal for investors in Birmingham City Centre. Birmingham International Airport connects our city to fifty airlines operating 143 direct routes. Six universities educate our city’s 80,000 students. 5 Michelin-starred restaurants excite our palettes. It’s the home of HSBC’s UK headquarters and the 2022 Commonwealth Games. Major cultural institutions – orchestras, ballets, theatres and galleries – shake off our city’s industrial reputation to stretch our minds and inspire us for tomorrow.
In addition to what’s already here to be celebrated, £1.5bn of inward investment makes the case for investing in the city’s core offering even more credible, with price growth set to boom in line with the regeneration of the wider Smithfield, Digbeth and Eastside districts.

Latest Birmingham City Centre News
Read the latest residential and commercial property news in Birmingham City Centre.
30
Nov
Birmingham Property News
The Best Places to Live in Birmingham
23
Jun
Birmingham Property News
Switch Hospitality to Provide Hotel Services to St Martin’s Place
21
Jun
SevenCapital Group News
SevenCapital Secures 100,000 Sq Ft Commercial Let to The Binding Site
09
Mar
Development Updates
St Martin’s Place Project Update – March 2021
15
Feb
SevenCapital Group News
Plans Submitted to Transform Royal Angus Hotel
Key projects in Birmingham City Centre
Paradise: Located between Chamberlain and Centenary Squares, Paradise is a transformational new project that combines a large, bright public space with state-of-the-art commercial and hospitality developments. Already host to multinational brand PwC, Paradise is set to become the new home for other global commercial leaders.
Arena Central: Overlooking Centenary Square, a highly-desirable location at the heart of the city centre, Arena Central is delivering 1.2 million square ft of mixed-use retail, leisure and commercial space, attracting global brands before it has even completed.
Grand Central: A recently completed renovation means Grand Central is now the perfect first impression for visitors to Birmingham. Home to New Street Station, one of the busiest rail lines in the UK with access to cities up and down the country, Grand Central also houses some of the top retailers in the country alongside exciting new restaurants and bars.

Tenant Profile
Jack lives in the city centre in one of Rotunda’s serviced apartments. He’s in his late 30’s and works in banking and finance on a salary of £70,000. He values his time more than anything and regards being at the epicentre of everything as essential. He’s occupying his apartment Monday to Friday, returning to the capital on the weekend to see his girlfriend. He’s keenly anticipating the development of HS2 as this will shorten his journey time considerably.
In his spare time Jack enjoys the finer things in life, like tailored suits and Japanese malt whisky. He stays updated via LinkedIn, with news about the industry as well as the individuals of note within it.
The short walks to high-end department stores such as Harvey Nichols and Selfridges within the city-centre are attractive. He relies on their in-store gifting services around notable birthdays in his calendar and Christmas, too. He’s also seen catching a blockbuster in style at Everyman cinema and sipping a Hibiki Harmony neat at The Ivy, a 6-minute walk from his apartment.
