Broadway Hotel

Acquired in 2012, the former Auchinleck House and Fiveways Shopping Centre underwent a significant transformation following its acquisition from LaSalle Investment Management. SevenCapital secured planning consent for the partial demolition and comprehensive refurbishment of the site, paving the way for the development of a state-of-the-art, 253-bedroom hotel with premium facilities. Today, the property stands as the prestigious Park Regis Birmingham, the first Park Regis hotel in Europe, operated by the Australian-based StayWell Hospitality Group.

The Broadway Hotel is a vital part of Birmingham’s growing hospitality sector, strategically positioned to support the city’s flourishing conference and events industry. Beyond its contribution to Birmingham’s hospitality landscape, the development has also delivered a positive economic impact, creating approximately 75 jobs and revitalising the surrounding area. This project serves as a testament to SevenCapital’s ability to drive urban regeneration, transforming underutilised spaces into high-value assets that enhance the city’s appeal.

In addition to the hotel, SevenCapital continues to retain an interest in the ground-floor commercial units, offering a prime opportunity for businesses looking to establish a presence in Birmingham’s dynamic city centre. For more information on retail leasing opportunities, please contact SevenCapital’s commercial team.