New Eton House, Bath Road, SL1 4DX
SevenCapital is proud to present New Eton House, a landmark residential development for Slough. Located in the heart of the town’s thriving commercial centre on the Bath Road, you’ll find 58 stunning apartments, light, spacious and designed as a haven for a new era of residents.
A refined and sophisticated addition to Slough’s address book, New Eton House is a new opportunity for a new breed with research showing a clear gap in the market for high-end luxury boutique apartments. As demand increases and supply remains extremely limited, New Eton House is perfectly placed to meet the needs of the executive resident.
Imagine a stunning open-plan apartment in a brand new development, beautifully designed with a contemporary finish, sun shining through floor-to-ceiling glass windows and nestled against a tree-lined road. New Eton House represents a haven amongst the bustle of this commercial hub – a high standard of living for professionals that want an aspirational lifestyle, whether they’re living, working and playing in Slough or only staying there during the working week.
In addition there are 74 car parking spaces available.
- Deposit of 10% required (from £23,995)
- 1 & 2 bedroom apartments
- Boutique hotel style finish
- Located minutes from Europe’s largest privately owned trading estate in the heart of the town’s thriving commercial centre
- No.1 destination for executive tenants
- Estimated completion date Q4 2019
Providing a strong Investment Case
22 Minute London Commute
22 minutes to London Paddington and 20 minutes to Heathrow (with Crossrail)
Strong Rental Demand
Designed for Slough’s growing professional community
22% Capital Growth
Capital Growth Projected in 3 Years*
New Eton House is set to be the first development of its kind within Slough to be designed to cater specifically to the increasing demand for higher spec, luxury accommodation, and with only 58 apartments and ample parking, it presents a very lucrative investment opportunity, that we’re already receiving a lot of interest for.
Pricing & Deposit Structure
Luxury 1 bed
Prices from £239,950.
Initial Deposit from £23,995
Designed for a clear gap in the market for high-end apartments with luxury finishings
High Tenant Demand
By 2021, Slough’s total population is estimated to increase by 18,000
New Eton House
As first-time investors, my wife and I were cautious about selecting the right developer with whom to invest our funds. We purchased a 1 bedroom apartment at Broadway Residences & I am delighted to say that the unit was let the same day that we completed for £850pcm. I am impressed by the level of service received – I would definitely recommend SevenCapital.
I invested in a property recently, really excited about it. I actually introduced one of my friends too, he’s also bought a flat through SevenCapital. These guys really know their market, they know the jurisdictions for us guys living out in Dubai. We really trust these guys.
Take the New Eton House VR Tour
Take a tour of New Eton House luxury apartments. Begin your journey in the luxury entrance lobby, using your mouse to see this brand new development from an entirely new perspective. Discover the executive, high-spec apartments and world-class amenities that make this the only development designed specifically for Slough’s executive tenants.
New Eton House is for the professional that wants an aspirational lifestyle – whether they’re living, working or playing in Slough.
*Projected Capital Growth and Rental Yields
How did we calculate this?
Similar properties have been sold at £285,000 – £350,000. This represents a 17% – 45% price differential on which we have estimated growth in line with comparable developments upon completion.
Leading property consultancy, JLL, have predicted a 33.6% increase in property prices between 2015 and 2020 in the Slough area due to the impact of Crossrail. Local agent, Foxtons, shows 7.39% growth in Slough property prices over the last 12 months.
The average data for flat rental values in Slough is currently £1,023 as listed by the linked research below. New Eton House, due to its design and location, is expected to attract a higher rental at £1,200 PCM.
£1,200 × 12 = £14,400
£14,400/239950 = 6% yield
The neighbouring development has been used as a comparator which is currently attracting rental values that we forecast for our development. We attach a Rightmove’s Best Price Guide regarding rental values to the same.